‘La Bamba’ The New Bridal Collection by Grace Loves Lace

Words by Tamarin Morley / Images by Emily Abay
June 29, 2019

The latest collection from Australian bridal pioneers, Grace Loves Lace, has all of us here at Nouba swooning. ‘La Bamba’ is as every bit as smokin’ as the name suggests and features 13 new gowns, designed for celebration and movement.

Founder and Creative Director Megan Ziems said the collection is marked by metallic laces and burnout silks all in comfortable fits and playful silhouettes constructed with dancing in mind. “As the original disruptors, we feel it’s our duty to turn it up a notch – giving women the excitement and authenticity they deserve. ‘La Bamba’ is truly ‘luxury you can dance in’ – high impact gowns that don’t sacrifice wearability,” she said.

‘La Bamba’ gives the modern bride a highly diverse offering with an exclusive collection of ornate backpieces, alongside GLL’s first major range of hair accessories, purposefully designed in new signature fabrics to complement the silk gown capsule. “The idea behind the La Bamba accessories collection was to create multiple looks for each gown,” said Ziems. “The backpieces are an avant-garde take on bridal jewellery – combining lustrous pearls and gold and silver hardware. They fall beautifully from our signature low-back styles.

“We’ve also stepped up the veil game – introducing exciting elements such as pearl studs, shimmering tulle, muted colours and silk burnout. Traditionally, brides have had minimal choice when it comes to veils – deciding between a simple tulle or silk option.”

Australian supermodel and musician Cheyenne Tozzi is the ‘face’ of the campaign, which was photographed by Emily Abay at ‘The Range’ in Byron Bay – a Spanish-inspired private residence. “I really wanted a strong, iconic Aussie woman to represent this collection, and I knew Cheyenne would be the perfect choice,” said Ziems.

As always, a commitment to ethical practice underpins the collection. “We support ethical manufacturing and local production, and having an ‘in-house’ team means we can innovate and pivot as we need. For example, the idea for our stunning new hair buns came about from a collection of off-cuts that we wanted to turn into something beautiful, covetable and wearable – rather than waste,” said Ziems.

The gowns – which range from $1900 to under $4000 – are now available to order on the Grace Loves Lace website and at the brand’s five Australian and international showrooms.

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Credits

Images Emily Abay | Bridal gowns and accessories Grace Loves Lace |


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